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Van Bortel Subaru of Rochester

(225 reviews)
Visit Van Bortel Subaru of Rochester
Sales hours: 9:00am to 7:00pm
Service hours: 6:30am to 8:00pm
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Sales Service
Monday 9:00am–7:00pm 6:30am–8:00pm
Tuesday 9:00am–7:00pm 6:30am–8:00pm
Wednesday 9:00am–7:00pm 6:30am–8:00pm
Thursday 9:00am–7:00pm 6:30am–8:00pm
Friday 9:00am–6:00pm 6:30am–8:00pm
Saturday 9:00am–5:00pm 6:30am–8:00pm
Sunday Closed Closed

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New (585) 673-7282 (585) 673-7282
Used (877) 822-0968 (877) 822-0968
Service (585) 617-0284 (585) 617-0284

Inventory

See all 340 vehicles from this dealership.

Incentives

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About our dealership

This seller has been on Cars.com since January 2019.
Where kindness comes standard. At Van Bortel Subaru, we believe in building lifelong relationships with our customers and being a positive force in our community. It's been our Love Promise since 1991. Thank you for trusting us to serve you.

Service center

Phone number (585) 617-0284

Service hours

Monday
6:30am–8:00pm
Tuesday
6:30am–8:00pm
Wednesday
6:30am–8:00pm
Thursday
6:30am–8:00pm
Friday
6:30am–8:00pm
Saturday
6:30am–8:00pm
Sunday
Closed

Meet our employees

Reviews

(225 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews. Includes reviews of Van Bortel Subaru of Rochester from DealerRater.

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My car was recently serviced (3680).

My car was recently serviced (3680). Jake was welcoming, friendly, professionally knowledgeable, efficient, and he went above and beyond to make ME feel valued and taken care of from the moment I drove into the service garage. I received top-notch assistance that surpassed my expectations. Jake, I cannot not thank you and your team enough for the exemplary customer focused service I received from Van Bortel Subaru of Rochester. Bravo !!

My car was recently serviced (3680).

My car was recently serviced (3680). Jake was welcoming, friendly, professionally knowledgeable, efficient, and he went above and beyond to make ME feel valued and taken care of from the moment I drove into the service garage. I received top-notch assistance that surpassed my expectations. Jake, I cannot not thank you and your team enough for the exemplary customer focused service I received from Van Bortel Subaru of Rochester. Bravo !!

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Came in for service or repair
0 people out of 0 found this review helpful.
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I feel like I got a fair, low-pressure deal.

I feel like I got a fair, low-pressure deal. I was buying a CPO and they still treated me like a priority. The process went smoothly start to finish, and I am very happy with the dealership and my car! Shawn and Nick were great sales folks, and the business and tech guy I dealt with were pleasant and informative.

I feel like I got a fair, low-pressure deal.

I feel like I got a fair, low-pressure deal. I was buying a CPO and they still treated me like a priority. The process went smoothly start to finish, and I am very happy with the dealership and my car! Shawn and Nick were great sales folks, and the business and tech guy I dealt with were pleasant and informative.

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
Worked with:
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Dealer response

Hi, we are glad we could help. If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!

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Great experience.

Great experience. Shawn was friendly and professional. We were impressed when my wife bought her car in September and I decided I would deal with him when I wanted to trade my car. Impressed with everyone at the dealership.

Great experience.

Great experience. Shawn was friendly and professional. We were impressed when my wife bought her car in September and I decided I would deal with him when I wanted to trade my car. Impressed with everyone at the dealership.

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
0 people out of 0 found this review helpful.
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Purchase of my 2025 Outback was a very easy process and

Purchase of my 2025 Outback was a very easy process and the follow up has been outstanding. Dealer support has been excellent.

Purchase of my 2025 Outback was a very easy process and

Purchase of my 2025 Outback was a very easy process and the follow up has been outstanding. Dealer support has been excellent.

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
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I have always had AWESOME experiences at VanBortel

I have always had AWESOME experiences at VanBortel Subaru. Sales staff and tech help are great. Buying a car from VanBortel is actually an enjoyable experience. This is either my 4th or 5th Subaru from VanBortel. Would never buy from anyone else!!!!

I have always had AWESOME experiences at VanBortel

I have always had AWESOME experiences at VanBortel Subaru. Sales staff and tech help are great. Buying a car from VanBortel is actually an enjoyable experience. This is either my 4th or 5th Subaru from VanBortel. Would never buy from anyone else!!!!

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
0 people out of 0 found this review helpful.
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Straight forward, selling a great product.

Straight forward, selling a great product. Complete follow through. Responsive to our needs and low pressure

Straight forward, selling a great product.

Straight forward, selling a great product. Complete follow through. Responsive to our needs and low pressure

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
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I recently had the oil changed and NYS Inspection done.

I recently had the oil changed and NYS Inspection done. When I returned home I noticed that the glove compartment was open and I could not close it. I returned the following day, and Jake in the service department went out of his way to make sure I was satisfied with the adjustment to the glove compartment. Thank you Jake for helping me out and getting the problem fixed. VanBortel should commend you for your fantastic customer service. Renee Shapiro (2016 Outback)

I recently had the oil changed and NYS Inspection done.

I recently had the oil changed and NYS Inspection done. When I returned home I noticed that the glove compartment was open and I could not close it. I returned the following day, and Jake in the service department went out of his way to make sure I was satisfied with the adjustment to the glove compartment. Thank you Jake for helping me out and getting the problem fixed. VanBortel should commend you for your fantastic customer service. Renee Shapiro (2016 Outback)

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Came in for service or repair
  • Did make a purchase
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Was looking for Ascent but changed my mind and waiting

Was looking for Ascent but changed my mind and waiting for 2026 Outback. Will see then

Was looking for Ascent but changed my mind and waiting

Was looking for Ascent but changed my mind and waiting for 2026 Outback. Will see then

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
4.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did not make a purchase
Worked with:
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Dealer response

Hello, thank you; we appreciate your feedback! If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!

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It was the best car buying experience I have had,

It was the best car buying experience I have had, everyone was great and dealership is very impressive.

It was the best car buying experience I have had,

It was the best car buying experience I have had, everyone was great and dealership is very impressive.

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
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Excellent service before and after the purchase.

Excellent service before and after the purchase. Best dealership and people I’ve ever worked with.

Excellent service before and after the purchase.

Excellent service before and after the purchase. Best dealership and people I’ve ever worked with.

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
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See all 225 reviews