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(279 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews. Includes reviews of Morrie's Sparta Ford from DealerRater.

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Great experience

Pleasant, not rushed and found just what we needed.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair 5.0
  • Overall facilities 5.0
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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Dealer response

We're so happy to hear that we provided such a great experience, Dean! As one of our valued customers, we want to sincerely thank you for your business and we hope to see you here again down the road!

Friendly and helpful

Neil was helpful and attentive to our needs in a farm pickup. We arrived from Decorah, Iowa in the morning and he had the pickup that we had looked at on the Sunday afternoon before ready and waiting for us. After visiting for awhile at his desk, he handed us the keys and my wife and I took a test drive. Upon our return, he went through the dash technology and more information about the truck in general. Neil was friendly, informative, and not pushy. We drove the truck home having had a good first experience at Brenengen Ford.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
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2016 Ford Fusion

From the financing through the sales process, everything went very smooth. Easiest car purchase I ever made and a great deal on the car. Good Job Brenengen's!

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
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Great Experience

I was shopping for a good used car and had asked Neil to be on the lookout for something in my price range and in great condition. I was not in a hurry to purchase, so over the course of a couple of months, he would call me with suggestions that had come in to see if I was interested. After two cars that I wasn't interested in, he found the perfect one for us. He was patient and kept looking. When I stopped in at Brenengen Ford to look at the car and take it for a test drive, I was greeted each time at the door to see if I needed any help. There was a great presence of customer service each and every time.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
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Another Great Experience

I have purchased several new vehicles from Brenengen Ford. When I am looking to purchase all I have to do is call Scott in sales and he finds me the vehicle I'm looking for within a couple days. The discount pricing makes it simple and hassle free.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
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Customer for life

This is the third vehicle I have bought from Brenengen Ford. They truly do have discount pricing. I looked at similar vehicles at other dealers and they are priced much higher. Troy Ziegler is very easy to work with and goes out of his way to make sure you are happy with the deal. They have a customer for life...

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
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Exceptional from start to finish

Brenengen provided me with excellent service from the time I walked through the door until I drove off the lot in my new car! The workers were friendly, relatable, and honest. I felt they were very transparent, which is not what I expected from a car dealership. Brenengen will definitely be at the top of my list of dealerships when it comes time for me or my family to purchase another vehicle down the road.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair
  • Overall facilities 5.0
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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Dealer response

Brandon, your positive review means a lot to us and we?re happy we could help you! As one of our valued customers, we want to sincerely thank you for your business and we hope to see you here again down the road!

Excellent Buying Experience.

Neil Williams is is an excellent salesman. He had to go out of state to locate my truck. Brenengen went to Minnesota and brought it back to Sparta at no additional cost to me. Super service. Truck was all that was promised and spit shined, ready for delivery at the time promised. Gene provided a thorough and painless closing. I am pleased and would gladly buy from them again. JD

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
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New F150

Great to work with! The salesman didn't try to put me in one on the lot, he asked me what I wanted and found it and brought it to the dealership

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair
  • Overall facilities 5.0
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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Dealer response

Ryan, we?re happy we could help you! Thanks again for your business! Take care!

Excellent quality of service

In the past year I have brought 2 newer cars 2014 Ford Taurus & 2016 Chevy Impala from 2 different dealers. Your dealership called me a week later to see how I liked my car and if I had any concerns and also to thank me. Other dealership, I did not hear a word from them, and paperwork was incorrect. First service appointment both cars went to original place of purchase. But since then I will always do my business with you. You are always very courteous, explain all repairs and cost. Service dept. listens well, when you try to explain what noise you are hearing and from where, they do not ignore your concerns. I feel as though you treat your customers very good. Other dealership, just another deal, just another transaction, your cars done, your ready to go, you can pay at the window, on to the next person, no - Thank you, have a good day

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair 5.0
  • Overall facilities 5.0
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
  • Did not make a purchase
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