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Step One Subaru Fort Walton Beach

(34 reviews)
Visit Step One Subaru Fort Walton Beach
Sales hours: 9:00am to 8:00pm
Service hours: 7:00am to 6:00pm
View all hours
Sales Service
Monday 9:00am–8:00pm 7:00am–6:00pm
Tuesday 9:00am–7:00pm 7:00am–6:00pm
Wednesday 9:00am–7:00pm 7:00am–6:00pm
Thursday 9:00am–7:00pm 7:00am–6:00pm
Friday 9:00am–8:00pm 7:00am–6:00pm
Saturday 9:00am–6:00pm 8:00am–2:00pm
Sunday Closed Closed
New (850) 831-9558 (850) 831-9558
Used (850) 831-9568 (850) 831-9568
Service (850) 831-9590 (850) 831-9590

Inventory

See all 111 vehicles from this dealership.

About our dealership

This seller has been on Cars.com since January 2024.

Service center

Phone number (850) 831-9590

Service hours

Monday
7:00am–6:00pm
Tuesday
7:00am–6:00pm
Wednesday
7:00am–6:00pm
Thursday
7:00am–6:00pm
Friday
7:00am–6:00pm
Saturday
8:00am–2:00pm
Sunday
Closed

Reviews

(34 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews.

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Had an appointment at 7:00 a.

Had an appointment at 7:00 a.m. to fix three things only got two things fixed was there from 7:00 to after 4:00 p.m.

Had an appointment at 7:00 a.

Had an appointment at 7:00 a.m. to fix three things only got two things fixed was there from 7:00 to after 4:00 p.m.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 3.0
  • Does not recommend this dealer
  • Came in for service or repair
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Dealer response

We are sorry for any inconvenience. We take customer satisfaction seriously and are disappointed if you have not experienced that thus far. In order for us to better assist with this situation, please contact our Customer Success Team at 850-275-1522.

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The prices quoted on Cars.

The prices quoted on Cars.com and their website are nothing but "come ons" to get you in or to call. They attempt to add about $2500 in "Government" fees - NOT taxes or tag, FEES - to the prices shown, claiming they are mandatory State fees, just like taxes. Obviously this is an outright lie. Look at their ratings on other online car sites and even the BBB. Dealerships and salespeople like this are why car salespeople have a bad rep. One Step Subaru is a place to avoid!

The prices quoted on Cars.

The prices quoted on Cars.com and their website are nothing but "come ons" to get you in or to call. They attempt to add about $2500 in "Government" fees - NOT taxes or tag, FEES - to the prices shown, claiming they are mandatory State fees, just like taxes. Obviously this is an outright lie. Look at their ratings on other online car sites and even the BBB. Dealerships and salespeople like this are why car salespeople have a bad rep. One Step Subaru is a place to avoid!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Shopped for a used car
  • Did not make a purchase
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Dealer response

hank you for your feedback. We are sorry to hear about your recent experience and apologize for any confusion or frustration regarding our pricing. At Subaru Fort Walton Beach, transparency and honesty are important to us, and we strive to provide clear and accurate information to all our customers. To address the issue further, please reach out to our customer success team at customersuccess@steponeauto.com

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RUDE/CONDESENDING salesman RUN to Anderson Subaru,

RUDE/CONDESENDING salesman RUN to Anderson Subaru, Pensacola, got the sale. AWESOME customer service there!

RUDE/CONDESENDING salesman RUN to Anderson Subaru,

RUDE/CONDESENDING salesman RUN to Anderson Subaru, Pensacola, got the sale. AWESOME customer service there!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
Dealer response

We are truly sorry to hear about your recent experience. Please reach out to us for further assistance 850-275-1522.

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I purchased a vehicle on 4/30/24.

I purchased a vehicle on 4/30/24. The sales process was great. My salesperson was very professional. The only problem I had with the sales process was that I was initially told there were two sets of keys to the vehicle. Upon purchase of the vehicle, I was informed that there was only one set of keys. The biggest disappointment with this dealership is post-sales. I have contacted the finance department that handles the tags three separate times to find out when I will receive my tag. I have not received a response from all my correspondence. And no resolution has been given. My temporary tag expires tomorrow, and I have not received my new tag. Nor has the dealership offered to issue another temporary tag.

I purchased a vehicle on 4/30/24.

I purchased a vehicle on 4/30/24. The sales process was great. My salesperson was very professional. The only problem I had with the sales process was that I was initially told there were two sets of keys to the vehicle. Upon purchase of the vehicle, I was informed that there was only one set of keys. The biggest disappointment with this dealership is post-sales. I have contacted the finance department that handles the tags three separate times to find out when I will receive my tag. I have not received a response from all my correspondence. And no resolution has been given. My temporary tag expires tomorrow, and I have not received my new tag. Nor has the dealership offered to issue another temporary tag.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Shopped for a used car
0 people out of 0 found this review helpful.
Dealer response

We're sorry to hear about your experience. Please reach out to us for further assistance at 850-275-1522.

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Jeff was awesome.

Jeff was awesome. I have bought 2 cars from him now. I would definitely buy from him again.

Jeff was awesome.

Jeff was awesome. I have bought 2 cars from him now. I would definitely buy from him again.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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Dealer response

Thank you for choosing us, Jannie! We're delighted that Jeff and our team could provide you with a positive experience. Happy driving!

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Technician completed 27 PT Inspection, Oil Change, Rotate

Technician completed 27 PT Inspection, Oil Change, Rotate Tires, Alignment, diagnosed and replaced inop sensor for washer fluid, all in two hours. Outstanding Lobby/waiting/show rooms. Very clean, comfortable and great coffee bar!

Technician completed 27 PT Inspection, Oil Change, Rotate

Technician completed 27 PT Inspection, Oil Change, Rotate Tires, Alignment, diagnosed and replaced inop sensor for washer fluid, all in two hours. Outstanding Lobby/waiting/show rooms. Very clean, comfortable and great coffee bar!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
0 people out of 0 found this review helpful.
Dealer response

Thank you for the great review on Subaru FWB! We are happy that you enjoyed the waiting area and yes, they do have a great coffee bar. We appreciate your business!

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They were good about showing and telling about the

They were good about showing and telling about the vehicle. Very courteous. The sales process was smooth. The post sales process is not smooth. After a month, I still have not received all the final paperwork. I had to place several calls to clear that up. I had to contact Subaru corporate to find out if car was registered sir the contract. They didn’t sell me the right Starlink package and the wrong mats were in the car. And now the temp tag is expired and I cannot get them to tell me what the ETA is or send me a new temp tag. Post sales support in this first month has been lacking. The car has been wonderful.

They were good about showing and telling about the

They were good about showing and telling about the vehicle. Very courteous. The sales process was smooth. The post sales process is not smooth. After a month, I still have not received all the final paperwork. I had to place several calls to clear that up. I had to contact Subaru corporate to find out if car was registered sir the contract. They didn’t sell me the right Starlink package and the wrong mats were in the car. And now the temp tag is expired and I cannot get them to tell me what the ETA is or send me a new temp tag. Post sales support in this first month has been lacking. The car has been wonderful.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 2.0
  • Does not recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
Dealer response

Thank you for taking the time to provide us with feedback. We apologize that your experience with post-sales support did not meet your expectations. If you require further assistance with your tags, please don't hesitate to contact the customer success team at 850-275-1522. We would be happy to help resolve any issues you may be experiencing.

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Great place

Great car dealer. From purchase of a car to getting our car serviced. The maintenance team is very friendly and communicate well. Thank you very much!

Great place

Great car dealer. From purchase of a car to getting our car serviced. The maintenance team is very friendly and communicate well. Thank you very much!

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair 5.0
  • Overall facilities 5.0
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
  • Did make a purchase
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Great Experience

From first contact in the internet, through sales rep, financial manager completing paperwork all went smoothly. Very clean, professional and extra friendly personnel all around. Great lounge area with snacks, coffee and hot chocolate (very clean)

Great Experience

From first contact in the internet, through sales rep, financial manager completing paperwork all went smoothly. Very clean, professional and extra friendly personnel all around. Great lounge area with snacks, coffee and hot chocolate (very clean)

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair 5.0
  • Overall facilities 5.0
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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The Best Subaru Dealership on the Gulf

I drive two hours to service my car with this dealership, pointedly avoiding a dealer an hour away. FWB provides excellent service. I have never been disappointed.

The Best Subaru Dealership on the Gulf

I drive two hours to service my car with this dealership, pointedly avoiding a dealer an hour away. FWB provides excellent service. I have never been disappointed.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair 5.0
  • Overall facilities 5.0
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
  • Did make a purchase
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