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CMA's Valley Honda

Not rated Dealerships need five reviews in the past 24 months before we can display a rating. (1,109 reviews)
Visit CMA's Valley Honda
Sales hours: 8:00am to 7:00pm
Service hours: 8:00am to 5:00pm
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Sales Service
Monday 8:00am–7:00pm 8:00am–5:00pm
Tuesday 8:00am–7:00pm 8:00am–5:00pm
Wednesday 8:00am–7:00pm 8:00am–5:00pm
Thursday 8:00am–7:00pm 8:00am–5:00pm
Friday 8:00am–7:00pm 8:00am–5:00pm
Saturday 9:00am–6:00pm 8:00am–5:00pm
Sunday Closed Closed
2018 state dealer award
View 8 awards
2018 state dealer award 2017 state dealer award
2020 consumer dealer award 2019 consumer dealer award 2018 consumer dealer award 2017 consumer dealer award 2016 consumer dealer award 2015 consumer dealer award

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New (877) 234-8040 (877) 234-8040
Used (877) 660-1892 (877) 660-1892
Service (877) 743-6248 (877) 743-6248

Inventory

See all 79 vehicles from this dealership.

About our dealership

This seller has been on Cars.com since March 2025.
Valley Honda formerly Rule Auto is the premier Central Virginia Honda dealer with a convenient Staunton location and a large stock of new and used cars trucks and SUVs - including fuel efficient hybrid Hondas. Just a short drive from Lexington Harrisonburg Charlottesville anOriginally founded in 1966 as a family-owned and operated store Rule Auto grew to become Staunton's premiere Honda VW and RV dealer. Throughout the years it has remained a family business. In October 2010 Rule Auto became Valley VW and Valley Honda proud additions to Carter Myers Automotive - a group of family-owned dealerships serving Central Virginia since 1924.
No games no gimmicks just great deals

Service center

Phone number (877) 743-6248

Service hours

Monday
8:00am–5:00pm
Tuesday
8:00am–5:00pm
Wednesday
8:00am–5:00pm
Thursday
8:00am–5:00pm
Friday
8:00am–5:00pm
Saturday
8:00am–5:00pm
Sunday
Closed

Meet our employees

Reviews

Not rated Dealerships need five reviews in the past 24 months before we can display a rating. (1,109 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews. Includes reviews of CMA's Valley Honda from DealerRater.

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Hello, On Saturday June 29th, John from CMA's Valley

Hello, On Saturday June 29th, John from CMA's Valley Honda Service was amazing. On a vacation trip up north, my wife had a problem with her Mazda CX-5 (Self-inflicted, the car is great). We live almost 5 hours away from that area. We had to get the car towed to the dealership. It was late in the afternoon and the typical time to fix the issue would be several hours, maybe days as per Mazda. I didn’t think it would be fixed that day, so I went ahead and made reservations for a hotel for my wife, daughter and puppy. I’m losing my mind because I couldn’t do anything from home. John offered to take my family and their luggage to the hotel if they couldn’t get it fixed. The service team gave my family something to eat, they made my family feel safe and in good hands. Obviously, the car was not on John’s schedule that day. Somehow, John was able to put 3 guys on it and get it running in about 2 hours!!! Another Mazda dealership told me it could take days to fix the problem. You have no idea how my heart felt when I got the call that the car was fixed. My family didn’t have to stay at a hotel! It was the end of the day on a Saturday, John and his team didn’t have to go out of their way for them. I can’t put it into words, how grateful I am to John and his team. Staunton, VA is lucky to how a dealership that will go above and beyond for people. Thank you from the bottom of my heart.

Hello, On Saturday June 29th, John from CMA's Valley

Hello, On Saturday June 29th, John from CMA's Valley Honda Service was amazing. On a vacation trip up north, my wife had a problem with her Mazda CX-5 (Self-inflicted, the car is great). We live almost 5 hours away from that area. We had to get the car towed to the dealership. It was late in the afternoon and the typical time to fix the issue would be several hours, maybe days as per Mazda. I didn’t think it would be fixed that day, so I went ahead and made reservations for a hotel for my wife, daughter and puppy. I’m losing my mind because I couldn’t do anything from home. John offered to take my family and their luggage to the hotel if they couldn’t get it fixed. The service team gave my family something to eat, they made my family feel safe and in good hands. Obviously, the car was not on John’s schedule that day. Somehow, John was able to put 3 guys on it and get it running in about 2 hours!!! Another Mazda dealership told me it could take days to fix the problem. You have no idea how my heart felt when I got the call that the car was fixed. My family didn’t have to stay at a hotel! It was the end of the day on a Saturday, John and his team didn’t have to go out of their way for them. I can’t put it into words, how grateful I am to John and his team. Staunton, VA is lucky to how a dealership that will go above and beyond for people. Thank you from the bottom of my heart.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
Worked with:
0 people out of 0 found this review helpful.
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This has been the best car experience ever.

This has been the best car experience ever. Ken my dealer and he walked me through the whole process for my 2019 Sandstone Metallic CRV E-XL. I bought it sight unseen. First time ever doing that and the whole experience was beyond my expectations. He even had them deliver my car to my home in MD. The drivers were wonderful, Bob and Mark. I completed the paperwork and they handed me the keys. I highly recommend this dealership. The manager Brett followed up with a phone call to make sure everything was to my satisfaction. A wonderful experience from CMA’s Valley Honda. Thank you again you have an amazing staff!

This has been the best car experience ever.

This has been the best car experience ever. Ken my dealer and he walked me through the whole process for my 2019 Sandstone Metallic CRV E-XL. I bought it sight unseen. First time ever doing that and the whole experience was beyond my expectations. He even had them deliver my car to my home in MD. The drivers were wonderful, Bob and Mark. I completed the paperwork and they handed me the keys. I highly recommend this dealership. The manager Brett followed up with a phone call to make sure everything was to my satisfaction. A wonderful experience from CMA’s Valley Honda. Thank you again you have an amazing staff!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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I leased a new Honda CR-V vehicle at CMA valley honda in

I leased a new Honda CR-V vehicle at CMA valley honda in early 2023, upon reviewing the vehicle there were scratches all over the dashboard screen where the speedometer and such are, within 2 weeks of having this awful defective poorly built honda cr-v new vehicle, the brakes started squeaking intermittently, I noticed the hatchback was built at an angle, so it doesn't shut correctly at times, there's a hole in the floor board on the driver side, as i keep noticing and witnessing computer glitches and problems, such at the vehicle telling me to brake when no one is around, at one point the vehicle pulled me onto on coming traffic, there are lots of technical and manufacturing problems with this awful defective vehicle, for the last 9 months I've reached out to American honda motors and CMA valley hondas owner Liza Myers Borches and the GM Ben xx. Ours, to return this distinguishing awfully made vehicle, and they continue to lie to me, ignore me, ghost me, and not accommodate me whatsoever in returning this vehicle and getting one that doesn't have problems as a brand new vehicle, I continue to reach out to American honda Motors, and they won't help other than documenting this, so this compliant is not only for CMA vally honda, but also with American honda motors, Everyone at CMV valley honda dealership have been completely unprofessional and lied to me day one, no one will return my messages and accommodate me at all, especially being a honda customer for over a decade, these companies require further investigation of there operations and conduct, the GM Ben continues to lie to me, be completely unprofessional and continues to ignore and ghost me, I'm not asking for much just to replace this awful vehicle with another one that is not problematic with no additional monies from me, I'm requesting that both companies be reported for such awful conduct and have a full investigation, ultimately CMA Valley Honda needs to terminate their GM Ben xx. Ours and the owner needs to be sued and this dealership be shut down immediately.

I leased a new Honda CR-V vehicle at CMA valley honda in

I leased a new Honda CR-V vehicle at CMA valley honda in early 2023, upon reviewing the vehicle there were scratches all over the dashboard screen where the speedometer and such are, within 2 weeks of having this awful defective poorly built honda cr-v new vehicle, the brakes started squeaking intermittently, I noticed the hatchback was built at an angle, so it doesn't shut correctly at times, there's a hole in the floor board on the driver side, as i keep noticing and witnessing computer glitches and problems, such at the vehicle telling me to brake when no one is around, at one point the vehicle pulled me onto on coming traffic, there are lots of technical and manufacturing problems with this awful defective vehicle, for the last 9 months I've reached out to American honda motors and CMA valley hondas owner Liza Myers Borches and the GM Ben xx. Ours, to return this distinguishing awfully made vehicle, and they continue to lie to me, ignore me, ghost me, and not accommodate me whatsoever in returning this vehicle and getting one that doesn't have problems as a brand new vehicle, I continue to reach out to American honda Motors, and they won't help other than documenting this, so this compliant is not only for CMA vally honda, but also with American honda motors, Everyone at CMV valley honda dealership have been completely unprofessional and lied to me day one, no one will return my messages and accommodate me at all, especially being a honda customer for over a decade, these companies require further investigation of there operations and conduct, the GM Ben continues to lie to me, be completely unprofessional and continues to ignore and ghost me, I'm not asking for much just to replace this awful vehicle with another one that is not problematic with no additional monies from me, I'm requesting that both companies be reported for such awful conduct and have a full investigation, ultimately CMA Valley Honda needs to terminate their GM Ben xx. Ours and the owner needs to be sued and this dealership be shut down immediately.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Shopped for a new car
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WOW....WHAT GREAT SERVICE

Recently I took my 2023 Honda Ridgeline in for my first servicing. I had my first oil change and had rain guards installed. My Service Tech was Angelique. She took care of all my requests and delivered my vehicle with all my requests completed 100% and "NO SURPRISES". Great job Angelique and the Service Department. Thank you Honda.

WOW....WHAT GREAT SERVICE

Recently I took my 2023 Honda Ridgeline in for my first servicing. I had my first oil change and had rain guards installed. My Service Tech was Angelique. She took care of all my requests and delivered my vehicle with all my requests completed 100% and "NO SURPRISES". Great job Angelique and the Service Department. Thank you Honda.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair 5.0
  • Overall facilities 5.0
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
  • Did make a purchase
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Sold me a 2015 silverado for 25000.

Sold me a 2015 silverado for 25000.with 75000 miles.had it for a year and moter went bad and transmission .nobody there would help me .told me it was my problem and just ignored me.i paid cash for the truck.that might not be a lot of money for them.i was devastated.i fill like they knew the truck had problems.i hope they can sleep at nights.shame on all of the staff that knew.

Sold me a 2015 silverado for 25000.

Sold me a 2015 silverado for 25000.with 75000 miles.had it for a year and moter went bad and transmission .nobody there would help me .told me it was my problem and just ignored me.i paid cash for the truck.that might not be a lot of money for them.i was devastated.i fill like they knew the truck had problems.i hope they can sleep at nights.shame on all of the staff that knew.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Shopped for a used car
0 people out of 0 found this review helpful.
Dealer response

We are very sorry your experience was less than expected, and we appreciate you providing feedback. We would love the opportunity to discuss this in more detail. Please reach out directly to our General Manager, Ben St. Ours at CMA's Valley Honda at (540) 213-9000.

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Warning stay away from dealership.

Avoid this dealership at all cost. My daughter bought a used vehicle from them it has been nothing but trouble. Went in to talk to them. Only resolution they had was to wholesale her vehicle and be lest 10,000 in the hole. Roll that debt over on another vehicle. And be 40,000 in debt for a vehicle that had over 106,000 miles on it. Got very angry when I kept bringing up the actual amount of loan. Didn’t want to discuss the actual amount of money it was going to cost her. Just kept pushing that monthly payment. Beware they can finance anything for any amount. But if you own it it’s worth nothing. Was told I didn’t force you to buy this vehicle. When you signed the loan it was yours. Good or bad I legally don’t have to do anything to help you.

Warning stay away from dealership.

Avoid this dealership at all cost. My daughter bought a used vehicle from them it has been nothing but trouble. Went in to talk to them. Only resolution they had was to wholesale her vehicle and be lest 10,000 in the hole. Roll that debt over on another vehicle. And be 40,000 in debt for a vehicle that had over 106,000 miles on it. Got very angry when I kept bringing up the actual amount of loan. Didn’t want to discuss the actual amount of money it was going to cost her. Just kept pushing that monthly payment. Beware they can finance anything for any amount. But if you own it it’s worth nothing. Was told I didn’t force you to buy this vehicle. When you signed the loan it was yours. Good or bad I legally don’t have to do anything to help you.

Rating breakdown (out of 5):
  • Customer service 1.0
  • Buying process 1.0
  • Quality of repair 1.0
  • Overall facilities 1.0
  • Overall experience 1.0
  • Does not recommend this dealer
  • Came in for service or repair
  • Did make a purchase
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Awesome to deal with. Very knowledgeable and great to...

Awesome to deal with. Very knowledgeable and great to work with on getting a vehicle

Awesome to deal with. Very knowledgeable and great to...

Awesome to deal with. Very knowledgeable and great to work with on getting a vehicle

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
0 people out of 0 found this review helpful.
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This was my second Honda purchase from Valley Honda. My...

This was my second Honda purchase from Valley Honda. My salesman, Brett West, did an outstanding job in helping me figure out which CRV I should choose, and gave me a fair price as well. He is very knowledgeable about the cars they sell, and is responsive when I have questions about using the many new features. I really appreciate the after purchase follow up!

This was my second Honda purchase from Valley Honda. My...

This was my second Honda purchase from Valley Honda. My salesman, Brett West, did an outstanding job in helping me figure out which CRV I should choose, and gave me a fair price as well. He is very knowledgeable about the cars they sell, and is responsive when I have questions about using the many new features. I really appreciate the after purchase follow up!

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair 5.0
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
0 people out of 0 found this review helpful.
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The most important qualities were low price for great...

The most important qualities were low price for great value, in an honest forthright manner. Did not waste my valuable time. I will recommend to others. My only critique is that a couple of employees were not wearing masks inside the building while I was there. In this time of pandemic that is spread very easily in enclosed spaces through the air, I believe it’s important that employees should wear masks at all times in order to protect not only want another but any customers that may come in since the virus remains in the air for up to three hours.

The most important qualities were low price for great...

The most important qualities were low price for great value, in an honest forthright manner. Did not waste my valuable time. I will recommend to others. My only critique is that a couple of employees were not wearing masks inside the building while I was there. In this time of pandemic that is spread very easily in enclosed spaces through the air, I believe it’s important that employees should wear masks at all times in order to protect not only want another but any customers that may come in since the virus remains in the air for up to three hours.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
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Brett West and the other members of the sales and service...

Brett West and the other members of the sales and service team went over and above to work with me during my sales experience. Brett spent many hours helping me pick out the proper model and features for my CRV; and worked with others on his team to get answers to questions when he was not sure. He even let me take a vehicle home overnight for a test drive. I am looking forward to enjoying my new CRV!

Brett West and the other members of the sales and service...

Brett West and the other members of the sales and service team went over and above to work with me during my sales experience. Brett spent many hours helping me pick out the proper model and features for my CRV; and worked with others on his team to get answers to questions when he was not sure. He even let me take a vehicle home overnight for a test drive. I am looking forward to enjoying my new CRV!

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process
  • Quality of repair 5.0
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
0 people out of 0 found this review helpful.
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