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Meet John Steele

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Sales Consultant
(114 reviews)

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Industry experience 18 years
Dealership experience 18 years

My name is John Steele and I've been with Braeger since April of 2007. My favorite part of being a sales consultant is meeting new people, listening to what they want and need in a vehicle, and finding the best possible match to fit their lifestyle. Building relationships is what I do best, and earning your trust and respect always comes first. For most of us, buying a new vehicle is not just about dollar's and cent's, it's a long term emotional commitment as well. Helping you find that perfect balance is my greatest reward. I want to be here for you not just today, but for many years to come. Please call or stop in and I'll be happy to welcome you into the Braeger family.

Reviews

John, Alec, Christian we're all a huge help and went

John, Alec, Christian we're all a huge help and went above and beyond. I live 500 miles away from this dealer and drove a retinal to pick up my new car. John was the reason I decided to make the drive John answer every question and was quick to respond. Alec drove my all over the city trying to return the rental car after getting the run around to return it. Christian the finance manager was no xx and straight to the point.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.

Great experience overall!

Great experience overall! Everyone was very knowledgeable and courteous. Once our deal was made, the process was very quick and smooth, which I really appreciated.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
0 people out of 0 found this review helpful.

Not satisfied with this Ford dealership.

Not satisfied with this Ford dealership.* They didn’t fix the problem in my car, even after I explained it clearly. I paid for repairs, but the issue is still there. I had to come back again to fixing the issue.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 2.0
  • Does not recommend this dealer
  • Came in for service or repair
0 people out of 0 found this review helpful.

I've continually been impressed with Lake Ford and their

I've continually been impressed with Lake Ford and their outstanding service! I have been very happy with the level and quality of care they provide.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
Worked with:
0 people out of 0 found this review helpful.

Came in with no intention of purchasing a car.

Came in with no intention of purchasing a car. Spoke with John Steele to get a feel for what a specific vehicle was all about. After viewing a couple of cars in the class I was looking for John showed me exactly what I was looking for. Came in the next day with my wife for a tat drive and Nick was able to close the deal. I will not hesitate to visit this dealer for any future purchase. This is a top moth dealership. Thank you John and Nick for making this a pleasant experience.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
0 people out of 0 found this review helpful.

Excellent dealership.

Excellent dealership. Friendly and courteous. John is an excellent salesman. Would definitely do business with lake ford again.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.

Verify all the information on the deal before purchasing

Verify all the information on the deal before purchasing a vehicle. Don't be afraid to walk away from the deal if you were misled.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 3.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.

The dealer was good, didn’t try to pressure too hard.

The dealer was good, didn’t try to pressure too hard. Listened to what I wanted.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 4.0
  • Does recommend this dealer
  • Shopped for a used car
0 people out of 0 found this review helpful.

We had an amazing experience buying our vehicle there!

We had an amazing experience buying our vehicle there! John was very friendly and helpful! In all my car buying years, I’ve never been to a friendlier dealership.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
Worked with:
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No pressure sales.

No pressure sales. Helpful and courteous staff. Wide range of vehicle styles, options and prices. I’ve already recommended Lake Ford and salesman John Steele to two friends! Great experience

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
Worked with:
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Dealer response

Thank you for taking the time to share your positive experience with us and specifically highlighting the excellent service provided by our salesman, John Steele. We are thrilled to hear that you found our staff helpful, and courteous, and the overall experience great. Thank you for choosing Lake Ford, and we look forward to serving you in the future.