BMW of Asheville

Joel Ruff was fabulous! Gave me wonderful advice - especially on tires and wheels due to type of road I drive. Set me up with a wonderful experience at BMW Plant and provided driver there! Always answered my many phone calls right away. I love my car! It is so much fun to drive that I'm planning many road trips! AND you get great service at any BMW dealer!

I was looking for a replacement for my 4 year old Porsche Macan Turbo. I considered a new Porsche (way too expensive now), a Mercedes AMG 43, a Jaguar I Pace, a Range Rover Velar, and an Audi SQ5. I decided against the Jaguar and Range Rover as too expensive and perhaps not as reliable as the others. Mercedes and Audi did not have any of my preferred models in stock. So it came down to the BMW X3 M40i. I previously owned a 2012 X3 and was very pleased with it. I checked with BMW of Greenville and they had none in stock. But BMW of Asheville had 8 to choose from! I picked out the one I wanted and away I went. BMW of Asheville, and Joel Ruff, the salesman, bent over backwards to make the sale and the sale process as easy as possible. In addition to the significant manufacturer and dealer incentives offered, they took my Macan in trade even though it was sitting in the shop at Asheville Porsche awaiting service! This was above and beyond, in my opinion, and clinched the sale.

This was my fourth purchase / leasing process at Asheville BMW. I really appreciate the attention to detail. This time, I went through Joel Ruff for my lease. He was attentive, responsive, and made me feel like I was in control during the entire process. Joel is very customer oriented in the least pushy way possible. Not only do I recommend BMW (can’t gonwring), I definitely recommend Joel to help you find the best deal and what works for you and your family. Good luck and happy driving!

The sales consultant, Joel did a great job understanding my needs and worked very hard to get exactly what I was looking for...great job, Joel!

Why do I consider my BMW salesman, Alex Powell, so great? He knows and really loves his BMWs. He takes the time to help match you to the car that’s perfect for you. He ever let us feel rushed or put us under any pressure to buy. When our car came in, it’s hard to say who was more excited to see us take ownership, he or us. Everyone we have met and/or have dealt with at OUR dealership was friendly, professional and excellent.

My husband and I bought our second BMW from BMW of Asheville this past October. Alex Powell worked tirelessly to put my family into the right BMW for us. He is incredibly knowledgeable, professional, and a tremendous asset to the dealership. We love our new car and I love knowing that I have reliable people to call on when I have questions or concerns.

I moved to Asheville from upstate New York six weeks ago. Before making the drive, I took my car to my usual independent repair shop, had the car checked over and had $2,000+ of necessary repairs completed. I brought my car to BMW of Asheville for the first time last week to have two recalls repaired. While my car was in the shop I received a text message from BMW of Asheville stating that “there are service updates on your vehicle that require your attention. Follow the link below to approve the recommended services for your vehicle.” Upon clicking the link I was taken to a page where I was asked to check an approve or disapprove box regarding the recommended services with no explanation of what the services were or why they were needed. The two services that were recommended for my vehicle added up to over $1,200 in total. I find this appalling. How does BMW of Asheville expect a customer to approve such a large amount of repairs with no explanation or conversation, just an automated text message with approve and disapprove boxes? Upon picking up my car, I asked my service advisor about the recommended services and how urgent they were. He stated that he would consider them “very urgent as coolant is leaking into the oil which could cause your engine to explode and your coolant hoses could break at any moment.” I left perplexed and nervous to drive my car. Today I brought my car to another independent repair shop for a second opinion. After through inspection, they stated that there was no cause for concern and that everything looks as it should for its age. I am so glad I got a second opinion and didn’t spend unnecessary money, especially at BMW of Asheville. Although this was my first visit to BMW of Asheville, I hope that it will be my last. Unless of course there is another recall that puts my vehicle at risk of bursting into flames even when its not running. If I ever have to return to BMW of Asheville, I will take their “recommended services” with a grain of salt and get a second opinion, and I suggest that you do too.

I felt like I should make the world aware that I wouldn’t let these people bag my groceries. I don’t think the serv writer Jessica dippy has ever looked under the hood of a bmw in her life.

I was told that a particular M6 was available from this dealership. I announced that I was very interested in purchasing the vehicle. And also told the sales agents that I had set my itinerary and fly in to see the vehicle and have it shipped if it was in the condition they reported. The sales agent said that they would pick me up at the airport..... and after I bought my plane ticket they emailed me and reported "I have some bad news" the vehicle had been sold....This happens days after I put down a deposit (thousands) for them to hold the vehicle, which obviously meant nothing to the dealership, they sold it anyway! The sales manager reported that he was aware of the situation and simply made the safest business decision....WOOOOW!

Our recent purchase was very smooth and Jack Cummins was extremely helpful throughout the process