Wild Jeep Off-Road Concepts to Mount Moab Return


Every year, the team over at Jeep trots out half a dozen new concept vehicles to display at the premier off-road single-brand event of the year, the Easter Jeep Safari in Moab, Utah. It’s a week’s worth of trail running, rock climbing, special events, vendors and all things celebrating Fiat Chrysler Automobiles’ Jeep brand — and the company uses it to test some possible design directions and aftermarket parts ideas on the assembly of die-hard fans.
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We’ll see the new concepts next week when Jeep unveils them on March 20, but two teaser images have been released now to whet our appetite. One shows a Jeep Wrangler flying through deep sand, presumably some kind of dune runner. The other shows a concept with an iconic historic name: Jeepster. It features a white fastback hardtop and half-doors.
Historically, Jeep has come up with a bunch of crazy concepts, and we can’t wait to see what brand design boss Mark Allen and his crew have cooked up this year! Check back here next week for the full look.

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Detroit Bureau Chief Aaron Bragman has had over 25 years of experience in the auto industry as a journalist, analyst, purchasing agent and program manager. Bragman grew up around his father’s classic Triumph sports cars (which were all sold and gone when he turned 16, much to his frustration) and comes from a Detroit family where cars put food on tables as much as smiles on faces. Today, he’s a member of the Automotive Press Association and the Midwest Automotive Media Association. His pronouns are he/him, but his adjectives are fat/sassy.
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