Toyota to Debut Answer to OnStar

A telematics service that connects you to a GPS system in case of an emergency — sound familiar? Toyota will introduce its answer to OnStar, which it calls Lexus Enform — yes they spell it that way — in its Lexus luxury brand, and Safety Connect in select Toyota vehicles.

The service includes Automatic Collision Notification, an SOS button, Stolen Vehicle Location and roadside assistance. The Lexus Enform service also includes Destination Assist, which connects drivers to a live operator who can help with directions, or find the best Thai food in your neighborhood (which is what we would use it for).  It also includes eDestination, which can be accessed from any PC and uploaded to the satellite navigation system.

Accessible by voice command, the system will also include mobile audio casts and XM Radio. It will debut in the 2010 Lexus RX.

Both Safety Connect and Lexus Enform will begin to appear in models late this summer.