We’re still on the fence about Toyota’s new ad campaign around the Sienna minivan, but the company keeps stepping it up a notch. The latest effort is a two-and-a-half-minute music video featuring the parents from the TV commercials rapping to a pretty realistic mix of beats and background vocals. It’s being heavily promoted on YouTube.
Everything about the video speaks to high production values, which may make it not as fun to watch as the classic “ Stay At Home Dad.” What do you think? Is it too much or just plain funny?
Managing Editor
David Thomas
Former managing editor David Thomas has a thing for wagons and owns a 2010 Subaru Outback and a 2005 Volkswagen Passat wagon.