Chevy Steers the Action in 'Captain America: The Winter Soldier'
Iron Man has an affinity for Audi. The Avengers are all about Acura. Now, Captain America — the poster boy for Made in the U.S.A. — demonstrates his domestic disposition by pledging allegiance to a brand that’s as American as apple pie: Chevrolet. As Marvel Entertainment’s latest Avengers-universe entry, “Captain America: The Winter Soldier” dominated the box office this past weekend with an April-record-smashing $96 million bow, the bow-tie brand dominated the film’s driving scenes.
Black Widow Corvette Stingray Is Auto Show Avenger
As we reported during the 2014 Chicago Auto Show in February, among the most prominently featured vehicles in the Chevy-heavy sequel is the custom black-on-black-on-black Chevrolet Corvette Stingray driven by actress Scarlett Johansson’s Black Widow when she picks up Cap in front of the Capitol. (She’s a spy, so obviously a totally bad-ass-looking supercar should help her keep a low profile, right?) Other showcased Chevrolets include the Tahoe SUV, Impala sedan and Silverado pickup truck.
To shield you from any plot spoilers (get it? S.H.I.E.L.D.?), we’ll refrain from going into detail about how and when the vehicles are used in the film — but let’s just say not all of them are going to get much back on resale. You could find the Impala and Silverado from “The Winter Soldier” on a dealer lot near you. On the other hand, the black Tahoe driven by superspy Nick Fury (Samuel L. Jackson) is outfitted with more than a few options you won’t find in the Cars.com database, and when outfitted with an equally unavailable safety package would likely set a new standard for crashworthiness testing.
As part of the cross-promotional campaign, the automaker is also getting a helping hand from Cap in advertising the 2014 Chevrolet Traverse crossover. One ad for the Traverse features tongue-in-cheek reenactments of the movie trailers for “The Winter Soldier” featuring an all-child cast. You can see those spots by watching the video above.
